Podcast
At Hivery, we love sharing our knowledge with our readers.
Podcast - "What If" Scenarios: Exploring Assortment Strategies with AI
September 14, 2023 | By HIVERY
In this episode of Retail Maverick Shorts, we embark on a journey into the world of retail assortment strategy, guided by the power of "What If" scenarios and cutting-edge AI technology. Our expert host delves deep into how retailers and CPG suppliers can harness the flexibility and insights offered by AI-driven assortment strategies.
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Podcast - Common Pitfalls in Product Line Reviews (PLR) and How AI can help
September 04, 2023 | By HIVERY
This Retail Maverick Shorts podcast episode focuses on Product Line Reviews (PLRs) and the role of AI, particularly HIVERY Curate, in overcoming common challenges.
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Podcast - 6 AI-driven use cases for scenario analysis and strategic assortment planning
August 31, 2023 | By HIVERY
In this episode, we're unveiling the transformative potential of AI tools like HIVERY Curate in driving growth strategies. Imagine predicting outcomes before taking action through scenario analysis. We will cover six (6) use cases specifically.
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Podcast - Unveiling Edge Assortments: AI's Hidden Retail Gems
August 21, 2023 | By HIVERY
🎙️ Uncover the power of AI-driven Edge Assortments on Retail Maverick Shorts. Discover hidden retail gems, elevate revenue growth, and refine future assortments. Tune in to revolutionize your assortment strategy!
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Podcast: Penelope Murdoch on Retail Transformation and Designing AI-Driven Products
August 16, 2023 | By Penelope Murdoch
Come and join Milena Salmon, the host of Retail Mavericks, and Penelope Murdoch, the Lead Design Manager at HIVERY, as they delve into the exciting realm of design, AI, and retail transformation. This fascinating conversation covers a range of topics, from taking a holistic approach to design to the shift from digital transformation to AI products. You'll gain valuable insights into the modern retail industry and its evolution.
By listening to this podcast, you will not only gain insight into what it's like working as a designer at HIVERY, but you will also learn:
1. How real-time insights can shape retail, allowing for shelf optimization and operational efficiency.
2. How the importance of a holistic design ensures that products align with the overall service offering and meet users' needs.
3. The unique challenges and opportunities in transitioning from traditional digital design to AI-driven products.
4. The vital role of collaboration, trust, and innovation within teams in fostering creativity and staying competitive.
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Podcast: Unveiling the Retail Truth: Why Shoppers Lie and How AI is Changing the Game
August 15, 2023 | By HIVERY
🎙️ Uncover the truth behind "Why shoppers lie" in this episode of Retail Maverick Shorts. Explore how AI is bridging the gap between consumer intentions and actions, revolutionizing retail decision-making. Tune in for insights that could reshape your retail strategy! #RetailMaverick #AIinRetail
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Podcast: The Chameleon Effect: Unmasking the Dichotomy of Consumer Behavior
June 27, 2023 | By HIVERY
This episode delves into the 'Chameleon Effect' and its impact on consumer behavior across various retail environments. We explore how AI and store-level data can uncover subtle variations in shopper behavior and enable more effective strategies.
This episode promises to shed light on the intricate relationship between stated consumer preferences, actual purchase decisions, and the imperative of retailer-specific strategies in the fast-paced retail landscape.
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Podcast: Why Optimizing Demand Transfer at the Store Level Matters
June 27, 2023 | By HIVERY
In this episode, we uncover the importance of optimizing demand transfer at the store level. Traditional approaches relying on national demand transfer curves often overlook the unique dynamics of individual stores. By leveraging AI and store-level data, retailers can accurately predict demand transfer patterns, minimize cannibalization, and maximize incrementality. We'll dive into the significance of tailoring assortment strategies to specific stores, using the example of Walmart stores in Miami to illustrate the transformative impact of optimizing demand transfer.
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Podcast: Leveraging AI Towards Locally Relevant Shelves
June 08, 2023 | By Dirk Herdes and Jackie Wightman
We all know that the right assortment in the right space and in the right stores can drive the most value. Locally relevant planograms, while in theory, it may sound great; in practice, it can be very time-consuming, and complicated to achieve. This is where AI comes in.
Join Dirk Herdes, VP of Retail, and Jackie Wightman, Sales Director from HIVERY in this CMA | SIMA 45 min hosted webinar to explore how AI is being used to rapidly (minutes not months) determine what is the most efficient cluster count while considering your category goals, merchandising constraints, and impact of demand transference. Fundamentally changing the way consumer packaged goods (CPG) companies and retailers collaborate with regard to assortment and space decisions.
You will learn real practical examples:
How AI is used to help build next-generation clusters using a bottoms-up approach
How AI is used to quantify the economic opportunity (in volume and revenue) of any cluster count desired
How AI ciphers new shopper profiles at the store level
Finally, you will learn where the real power of AI comes in: The ability to take all the above analyses and rapidly iterate with different strategy simulations
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Test Shopper Insight Hunches & Introduce Innovative Strategies To Your Retailer
May 22, 2023 | By Retail Mavericks
This episode explores how making educated guesses about shopper preferences can spur innovative retail strategies. We discuss an experiment that tested these assumptions and resulted in significant revenue growth, demonstrating the potential for intuitive insights to drive retail innovations.
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Navigating Price Strategies: The Delicate Balance in the Retail Industry
May 11, 2023 | By Retail Mavericks
In this podcast episode, we delve into the intricacies of retail competition. Determining the best product prices involves a complex negotiation between manufacturers and retailers, each with its unique considerations and limitations. This podcast examines the dynamics of price negotiations, trade incentives, and their effects on consumer behavior. You'll gain insight into the challenges manufacturers face, the difficult choices they must make, and how AI can assist you in navigating this landscape.
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