International Data Corporation (IDC) is the premier global market intelligence and advisory services, provider. They examine consumer markets by devices and applications to help guide decision-makers when investing in technology.

IDC’s respected InfoBriefs series examines how the latest disruptive technologies to fuel revolutions in specific industries.

With 65% of retailers now saying AI is essential for merchandise analytics and 54% of them citing that improving ecosystem collaboration with suppliers is a top priority, IDC is seeing the emergence of Next Generation (“Next-Gen”) merchandising solutions.

Next-Gen Merchandising Solutions: New approaches to meet the coming challenges of retail

IDC InfoBrief covers the following key section:

• Assessment of today's merchandising challenges and the function of category management is increasingly under pressure
• Growing Importance of Retail and CPG Collaboration
• New role if AI as a component of Next-Gen Merchandising solutions
• The trend from automation to augmentation: Why intent matters
• How Next-Generation Merchandising Tools Augment Strategic Decisions
• Capabilities of Next-Gen Solutions
• Evolution of Merchandising Optimization

You will learn

• As research by IDC, you will learn where the category management industry is heading.
• How AI will transition from a back-office tool once focused on planning, automation, and optimization to one focused on augmenting strategic decision
• How companies can improve decision-making, reduce reliance on specialized "technical" expertise by allowing AI to bridge the gap between strategic recommendations and operational execution
• And lastly, IDC offers some essential guidance on how to get started today

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