Who is Curate for?
Who is Curate for?
The world’s first truly hyper-local category management solution
HIVERY Curate is a powerful SaaS-based, AI-driven engine that optimizes product assortments and planograms for retailers and CPG companies, offering rapid category scenario planning and space-assortment aware planograms at store level.
It leverages machine learning and operations research (advanced analytical methods for decision making) to offer the simultaneous optimization of assortment and space for each unique store - reducing the time involved in category relays and planogram generation from months to minutes.
HIVERY Curate incorporates your own unique business constraints, allowing you to simulate strategic scenarios with accuracy and reliability, guaranteeing executable store-specific recommendations.
Dynamic store level category management has finally arrived.
Minimal training, maximum results
With technology that originated in Data61/CSIRO laboratories, HIVERY Curate is bringing hyper-local retailing to life. It is a user-focused, intuitive tool generating planograms that optimize assortment and space in individual stores.
Dynamic constraint handling
Apply your own business objectives and constraints to the HIVERY Curate model to optimize for factors such as revenue, volume and profit individually or in any combination. What's the point of perfect planograms if they aren't practical to implement?
Flexible store-specific or cluster focus
Generate store-specific or store-cluster recommendations within minutes.
Clearly understand how each constraint impacts your predicted results, allowing for precise refinement in real-time.
Space & assortment aware
Simultaneous optimization of assortment and space at store-level with constraints, generating category planograms that are operational.
Simulate scenarios with AI model
Simulate multiple strategic scenarios (e.g. what will happen if I introduce new SKU into the category?) and run playbacks with scenario analysis to evaluate business impact before implementation.
Transferable demand & incrementality
With built-in deep learning, transferable demand and incrementality modelling, HIVERY Curate generates new, incremental revenue that's not possible using any other method. You can see the impact of adding or removing a SKU to your category.
Download white paper
We have been at the leading edge of category management technology. We help some of the world’s biggest manufacturers predict how shopper demand will transfer when products are added to or deleted from a store’s shelf. The key is deciphering a store’s unique purchase behavior.
Borrowing ideas from deep learning method, HIVERY is able to generate data from random noise (i.e. random numbers) to infer incrementality and demand transferability. It's the world’s first AI driven cannibalization model, and it drives Hivery's assortment recommendations.
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Managing constraints and maximizing profits
A new set of category objectives and constraints can be applied to generate new planograms instantly, all with audit transparency over the impact of goal, rules and constraints in real-time strategic scenario simulation. The HIVERY Curate model learns and extracts insights from your entire universe of stores and makes store-specific recommendations, realizing goals and guaranteeing recommendations are executable. HIVERY Curate’s engine optimizes product cannibalization to generate incremental category revenue in removing and/or adding category SKUs. HIVERY Curate can even factor in planogram aesthetics and is the only system in the market where you can do this as often as you’d like.
Manage space constraints such as:
- Ensuring a product line has at least 1.5 cases on the shelves
- Making sure a product line is placed higher than others
- Ensuring that a set of products always stay together on the same shelf
Manage assortment constraints such as:
- Ensuring a product line goes into at least X number of stores
- Requiring that a set of products has exactly X points of distribution
- Ensuring at least 2 out of 4 products goes into every store
HIVERY Curate allows you to change as much as you like. It analyses the historical data from your stores and creates planograms that maximize profits, increase sales, and align with whatever your business objectives happen to be.